So here we are at the end of 2010. After a failed economy things are starting to look better (if only slightly). Companies are beginning to bring back their workforce in small numbers but let’s face it, the number of out of work professionals far outweighs the number of positions available and competition is fierce. These days it takes more than a nice resume and list of impressive qualifications to get you that job. Why? Because there are 10 more right behind you with a resume every bit as impressive as yours, vying for that same position.And now with the explosion of social living online, it’s easier than ever for employers to get a feel for the type of person you are without ever having to schedule an interview or even call you. With an ever growing number of companies either recruiting through social networks or researching potential candidates through their social networks, your own personal brand has become more important than ever to set yourself apart from the competition and let your potential employer know who you are and what you stand for. Here are a few tips to get you started on building your personal brand:1. Consistency
Just like any other business out there, brand consistency is a crucial part of being memorable. By consistent I mean, use the same picture across all of your social networks such as Facebook, Twitter, and LinkedIn, etc. Just like Nike uses the same logo everywhere, the more it is seen the better it sticks. Creating your own personal logo is a nice touch as well. It can instantly provide a perception of who you are and create an interest in you.2. Start A Blog
Starting a blog with your own personal domain is good way to start your personal brand. To a potential employer a blog can show how well spoken you are. It illustrates your spelling and grammar and adds an air of professionalism. It’s also a good way to show how well versed you are on a particular topic.Check out WordPress.org for setting up a blog on your own domain. WordPress is free but you will need to pay for your domain name (about $10 a yr) and hosting (between $5-$10 a month depending on the provider). Siteground.com is a pretty reliable inexpensive hosting solution and domain name provider. They will also install WordPress free of charge and offer several themes for customizing your blog.3. Focus On What You Do Best
Your personal brand is a form of advertising and just like any other business, you need to focus on the value of your brand. An employer will be asking the question, “Why you?” Your job is not only to answer that question, but convince them “why you”. What sets you apart from the rest? Be confident but not arrogant.4. Don’t Get TOO Personal
The personal touch can go a long way in establishing trust and giving someone the feeling that they “know” you but don’t get too personal. Personal opinions and views on touchy subjects such as politics and religion should be avoided. Be personal, but stay objective and professional at all times. Keep separate personal social networking accounts if necessary.5. Network, Network, Network
When building your own brand “market saturation” is key. Social interaction in person is just as important as online. Be sure to keep business cards with you at all times. Business cards are a quick way to provide your contact information and tell a person what you do without being too pushy. Everybody knows somebody that knows somebody that knows somebody and the more people that you can meet in your target audience, the better your odds are of being found, or better yet, sought after.These are just a few tips that can help you get started building your own personal brand and is by no means an all inclusive list. Leave us a comment and let us know what methods you have used for building your personal brand and how effective it has been for you. Also let us know of anything you’ve learned NOT to do when it comes to personal branding.

Restaurants need to encompass considerable marketing avenues for the sake of success. Without publicity and marketing, there are chances that the restaurant may not survive in the market. But with thorough planning and enactment, the restaurant’s promotion can grab the customer’s attention just like that.

The restaurant business is quite tough. It is difficult for the owners to flourish in this thrift and with very low profits. Restaurant owners are enthusiastic about food because not much profit is left after paying all the mandatory expenses like produce, wages, upkeep, and maintenance. Better so than eternally, restaurants publicity and marketing are necessary.

Some restaurant owners thoroughly expand their profit margin by contracting their business prototype and resemblance to others, assembling a franchise, spreading their reputation, and cultivating a future passive income. While others choose to concentrate on their flagship eatery, trusting that quality over quality is vital for drumming up future business.

Smart advertising encourages the restaurant owner to create a good reputation in the market and reach customers who might not even have heard about the restaurants near them. It also promotes the restaurants with discounts, offers, special occasions, and new items to the menu.

For marketing purposes, the best way is social media. Whether people are seeking someplace to dine in safely or looking for the best takeaway service, they turn on the social media app. The more the traffic drives to your specific website or page, the more you will succeed in this business.

What the advertising brings to the restaurants

It helps to target customers, as if the customers like the taste of the food at a specific restaurant, they will start recommending that place to their colleagues and friends. Advertising helps target particular types of customers and proves to be more effective.
Advertising certainly helps to stay competitive in the business. The competitors will be advertising their specific establishment to the customers. They will assume that the establishment has lacked publicity, is less thriving, and offers less than the other competitors.
Publicity and advertisement are thoroughly an investment. If the restaurant owner is investing wisely, they will surely profit from that. But the amount to be spent on publicity depends upon the area and type of restaurant. Usually, casual and family-specific restaurants do not spend more on advertising, while fine-dining restaurants spend more because they must create a lavish image.
Publicizing can certainly help to develop crucial aspects of the restaurant’s reputation. Advertising fetches the customers by creating the business’s reputation in the community.
Hiring a marketing agency can reduce almost all of the burden regarding advertisement. A good social media marketing agency can maintain whatsoever the name’s niche and aesthetics through social media. Great brand recognition can lead to more followers, leading to more traffic to the site and a boost in orders.

With the passage of time, there has been continuous development in the world of solar energy, nuclear power, smart grid, electric vehicles, rail transportation, aerospace, aviation, and navigation. Therefore, this trend has increased requirements for power equipment performance. These days, the first generation of silicon materials is about to hit the theoretical limit that was originally determined. The third generation features a wider bandwidth, electron saturation, and thermal conductivity. In this article, we are going to talk about a new type of material called silicon carbide ceramics. And we will specifically discuss the applications of silicon carbide ceramics in different industries. Read on to find out more.

As far as potential is concerned, silicon carbide ceramic is the most mature choice. As a matter of fact, many of its indicators are much better than silicon. For example, it has a 300% higher bandwidth. Apart from this, the theoretical operational temperature of this material is 600 Celsius. Now, let’s talk about the different uses of this material.

Electric Vehicles

Since these modules can have a sustainable, intelligent, low carbon, and green development, we can say that the advantages of this material are primarily reflected in the following three aspects.

1. Simplification of the power supply Network and boosting the frequency

2. Increasing the temperature and reducing losses

3. Improving efficiency and reducing the volume

As far as power conversion is concerned, components made of silicon carbide cal can help improve performance. In electric models, the active load-bearing component is the electric motor. These motors have different rotational speeds. Therefore, these motors require repeated acceleration and acceleration during the process of driving. Therefore, the working condition is more complex compared to the speed regulating system.

Transmission Systems

If you have a silicon-based device, your best choice is are switch made from silicon carbide. This is because this material has an extremely low resistance. Therefore, it is an ideal choice for applications where high frequency and temperature are involved.

The thing is that this material can reduce the loss of power by up to five hundred percent. Moreover, it is possible to reduce weight and size by over 40%. Therefore, it can help have a positive impact on the grid configuration and adjustment of energy strategy.

Solar Energy Field

If you are looking for advice that can be used in solar inverters, silicon carbide is an ideal choice. It comes with a small size, reduced costs, and much higher efficiency. Typically, the conversion efficiency of these inverters is around 96%. But if silicon carbide is used, it is possible to increase the efficiency to 97.5%. In other words, these devices can help produce power losses by 25%. Apart from this, these inverters can help boost conversion efficiency significantly.

LED Lighting

These days, the popularity of LED devices that use silicon carbide is on the rise. The thing is that these LEDs are much brighter and can reduce the cost by up to 50%. They are 200% brighter than other types of lights.

Similarly, they have 10 times more thermal conductivity. In routine life, you can apply this type of lighting for different types of environments, such as color display devices, information screens, indoor lighting, and signal lights. The thing is that they can help reduce pollution and cost.